The Passive Income Operating Manual
Lead magnet68-page playbook + 12 automation blueprints
Placed: Homepage hero, blog exit intent
7,104 captures17.2% conversion
Owner: Funnel Architect
WOP Lead Generation & PR Office
Lead Generation Portal™
Every impression your growth agents earn lands here. Capture assets convert the visit, behavioural scoring ranks the intent, and an assigned agent works the lead through a seven-touch sequence.
- 1Place a capture asset so visits turn into named contacts.
- 2Let scoring sort the list — work the hot leads first, park the rest.
- 3Advance a lead a stage and hand it to CRM for the follow-up sequence.
Open pipeline
$109,200
Closed won
$6,840
Capture rate
23.1%
Hot leads (80+)
12
50 fresh leads a day, on request
Ask for today's batch and your agents prepare 50 matched leads — name, company, email, interest, source, score, estimated value and the next action. Take it as a spreadsheet, a Word document or a PDF. Results are not guaranteed; see the disclaimer.
Capture assets
Live offers placed across the site and every outreach channel.
Which Division Should You Launch First?
Quiz90-second diagnostic with a personalised 30-day plan
Placed: Landing page, paid social
6,384 captures28.0% conversion
Owner: Conversion Scientist
Revenue Autopilot Calculator
CalculatorProjects monthly yield from your assets and agent hours
Placed: Wealth Demand Engine, pricing page
3,021 captures19.0% conversion
Owner: Conversion Scientist
Live Build: 12 Divisions in 45 Minutes
WebinarWeekly live walkthrough + Q&A with the agent stack
Placed: Email footer, YouTube description
2,632 captures28.0% conversion
Owner: Demand Gen Lead
Viral Hook Swipe File (120 hooks)
TemplateProven hooks from 1M+ view breakdowns
Placed: Viral Pipeline, TikTok bio
5,766 captures31.0% conversion
Owner: Creative Director
Pipeline
48 of 48 leads shown.
| Lead | Source | Interest | Score | Value | Stage | Next action | |
|---|---|---|---|---|---|---|---|
Andre Nakamura Beacon & Co · 19h ago | Product Hunt Organic | Music & jingle house | 97 | $3,360 | Engaged | Escalate to human founder call Outreach Closer | |
Tomas Lindqvist Cedarline Group · 1d ago | TikTok Spark Ad Organic | AI video studio | 97 | $840 | New | Route to pricing page retarget Conversion Scientist | |
Ayesha Brennan Halcyon Labs · 2d ago | Reddit thread Organic | AI video studio | 96 | $3,480 | Engaged | Deliver custom division plan Conversion Scientist | |
Nia Barrow Signal Fitness · 2d ago | YouTube Shorts Organic | Digital products division | 92 | $1,080 | Demo booked | Book 20-min build session Funnel Architect | |
Imani Raman Verity Fitness · 1d ago | Quiz funnel Paid | Lead gen for their own clients | 88 | $1,440 | Lost | Send calculator result recap Conversion Scientist | |
Jared Barrow Halcyon Labs · 21h ago | Reddit thread Organic | Digital products division | 88 | $1,080 | Lost | Book 20-min build session Partnership Broker | |
Priya Barrow Atlas Freight · 2d ago | Organic search Organic | Agency services | 86 | $240 | New | Trigger day-3 case study Outreach Closer | |
Elena Calloway Beacon & Co · 9h ago | Organic search Organic | Digital products division | 84 | $3,840 | Lost | Trigger day-3 case study Outreach Closer | |
Ayesha Nakamura Atlas Freight · 1d ago | Reddit thread Paid | Agency services | 84 | $3,960 | Qualified | Escalate to human founder call Funnel Architect | |
Bianca Whitfield Pallas Ventures · 2d ago | TikTok Spark Ad Organic | Ebook marketplace | 82 | $2,880 | Engaged | Book 20-min build session Outreach Closer | |
Rosa Calloway Foxglove Skincare · 2h ago | Newsletter sponsorship Organic | Agency services | 82 | $2,040 | Engaged | Send calculator result recap Demand Gen Lead | |
Rosa Ferreira Lumen Studios · 2d ago | Reddit thread Organic | Full operating system | 81 | $3,240 | Demo booked | Trigger day-3 case study Lead Qualifier | |
Simone Sorensen Northbay Media · 7h ago | YouTube Shorts Organic | Ebook marketplace | 78 | $960 | Qualified | Route to pricing page retarget Outreach Closer | |
Rosa Adeyemi Halcyon Labs · 1d ago | Pinterest pin Organic | AI video studio | 75 | $2,160 | Engaged | Route to pricing page retarget Outreach Closer | |
Trent Ferreira Beacon & Co · 19h ago | Quora answer Organic | Music & jingle house | 75 | $5,160 | Qualified | Send calculator result recap Demand Gen Lead | |
Imani Marsh Atlas Freight · 17h ago | Directory listing Paid | Affiliate engine | 72 | $3,720 | Engaged | Route to pricing page retarget Lead Qualifier | |
Priya Moreau Lumen Studios · 2d ago | Reddit thread Organic | AI video studio | 71 | $5,280 | Engaged | Escalate to human founder call Demand Gen Lead | |
Marcus Villanueva Beacon & Co · 2d ago | YouTube Shorts Organic | Ebook marketplace | 70 | $3,600 | New | Send calculator result recap Demand Gen Lead | |
Marisol Duval Lumen Studios · 2d ago | Product Hunt Organic | Course academy | 70 | $4,560 | Lost | Send calculator result recap Outreach Closer | |
Andre Sorensen Ridgeway Digital · 2d ago | Organic search Organic | AI video studio | 70 | $4,200 | Qualified | Route to pricing page retarget Partnership Broker | |
Marisol Nakamura Onyx Realty · 1d ago | Referral Organic | Music & jingle house | 69 | $5,640 | Engaged | Escalate to human founder call Lead Qualifier | |
Sasha Sorensen Pallas Ventures · 2d ago | Webinar Paid | AI video studio | 67 | $240 | New | Deliver custom division plan Outreach Closer | |
Yuki Iyer Signal Fitness · 5h ago | Organic search Organic | Affiliate engine | 65 | $600 | Demo booked | Book 20-min build session Lead Qualifier | |
Imani Marsh Beacon & Co · 2d ago | YouTube Shorts Organic | Full operating system | 62 | $4,560 | Engaged | Trigger day-3 case study Lead Qualifier | |
Trent Sorensen Foxglove Skincare · 23h ago | Directory listing Paid | AI video studio | 62 | $4,920 | Lost | Escalate to human founder call Lead Qualifier | |
Andre Brennan Lumen Studios · 18h ago | Reddit thread Organic | Digital products division | 61 | $4,680 | Engaged | Send calculator result recap Conversion Scientist | |
Elena Castellanos Solstice Retail · 20h ago | Directory listing Organic | Ebook marketplace | 61 | $1,080 | Lost | Escalate to human founder call Outreach Closer | |
Jared Nakamura Kindred Bakery · 2d ago | Organic search Organic | AI video studio | 60 | $5,040 | Engaged | Deliver custom division plan Funnel Architect | |
Priya Sorensen Solstice Retail · 1d ago | Quiz funnel Organic | Full operating system | 60 | $1,440 | New | Send calculator result recap Outreach Closer | |
Hollis Okoro Foxglove Skincare · 2d ago | Quiz funnel Paid | AI video studio | 60 | $5,400 | Engaged | Deliver custom division plan Demand Gen Lead | |
Hollis Bhatt Lumen Studios · 1d ago | Webinar Organic | Music & jingle house | 60 | $2,040 | New | Deliver custom division plan Demand Gen Lead | |
Omar Raman Onyx Realty · 2d ago | Directory listing Organic | Music & jingle house | 56 | $2,880 | New | Send calculator result recap Funnel Architect | |
Marcus Bhatt Atlas Freight · 2d ago | Organic search Paid | Music & jingle house | 54 | $1,680 | New | Escalate to human founder call Conversion Scientist | |
Nia Castellanos Beacon & Co · 3h ago | Quora answer Paid | Lead gen for their own clients | 53 | $3,480 | Closed won | Trigger day-3 case study Demand Gen Lead | |
Trent Calloway Onyx Realty · 2h ago | Organic search Organic | Agency services | 52 | $1,680 | Lost | Book 20-min build session Partnership Broker | |
Elena Barrow Lumen Studios · 1d ago | Quora answer Paid | Digital products division | 49 | $5,280 | Qualified | Escalate to human founder call Conversion Scientist | |
Omar Okoro Meridian Tutors · 7h ago | Webinar Organic | Lead gen for their own clients | 49 | $1,440 | Demo booked | Escalate to human founder call Partnership Broker | |
Marcus Lindqvist Atlas Freight · 5h ago | YouTube Shorts Paid | Full operating system | 49 | $360 | Demo booked | Route to pricing page retarget Demand Gen Lead | |
Nia Nakamura Onyx Realty · 1d ago | Pinterest pin Paid | Full operating system | 46 | $3,840 | New | Book 20-min build session Demand Gen Lead | |
Sasha Nakamura Ridgeway Digital · 1d ago | Directory listing Organic | Music & jingle house | 44 | $240 | Closed won | Trigger day-3 case study Conversion Scientist | |
Nia Bhatt Solstice Retail · 8h ago | YouTube Shorts Organic | AI video studio | 43 | $360 | Engaged | Book 20-min build session Outreach Closer | |
Felix Okoro Solstice Retail · 11h ago | Referral Organic | AI video studio | 40 | $4,800 | Lost | Route to pricing page retarget Lead Qualifier | |
Kwame Bhatt Solstice Retail · 2d ago | Quora answer Paid | AI video studio | 39 | $5,640 | New | Escalate to human founder call Conversion Scientist | |
Bianca Adeyemi Lumen Studios · 1d ago | Quora answer Paid | Full operating system | 34 | $4,440 | Qualified | Send calculator result recap Outreach Closer | |
Sasha Iyer Signal Fitness · 15h ago | Product Hunt Paid | Full operating system | 33 | $240 | Qualified | Deliver custom division plan Partnership Broker | |
Hollis Whitfield Kite Coaching · 1d ago | Newsletter sponsorship Paid | Affiliate engine | 33 | $3,120 | Closed won | Escalate to human founder call Demand Gen Lead | |
Jared Nakamura Cedarline Group · 12h ago | Product Hunt Organic | Ebook marketplace | 32 | $3,240 | Qualified | Route to pricing page retarget Conversion Scientist | |
Omar Marsh Atlas Freight · 1d ago | Pinterest pin Paid | Course academy | 32 | $3,960 | Engaged | Escalate to human founder call Outreach Closer |
Automated nurture sequence
Seven touches across five channels, triggered the moment a lead is captured.
- Minute 0Your playbook + the one asset to build tonightEmail
Deliver instantly, set the first micro-action
71% open6% reply - Hour 2Quick one — want your division picked for you?SMS
Route to the diagnostic quiz
94% open22% reply - Day 1The pain nobody names: you're the bottleneckEmail
Agitate the real constraint, show the agent fix
58% open9% reply - Day 230-second proof reelRetarget
Warm impressions on the strongest viral asset
- Day 3Case study: $0 → 14 digital assets in 21 daysEmail
Proof + soft demo invite
52% open11% reply - Day 5Saw you opened the calculator twiceDM
Behavioural trigger, human-tone outreach
66% open28% reply - Day 7Founder build session (20 min)Call
Book the demo for scores above 70
34% reply